How you get found

SEO, AEO, and GEO — explained plainly.

Three acronyms, one job: making sure your business shows up when someone's looking for what you do — whether they're typing into Google or asking an AI chatbot.

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SEO — Search Engine Optimization

The classic one. When someone types a question into Google, SEO is what decides whether your business shows up on page one — or gets buried on page five, where nobody looks.

  • Keywords your customers actually search
  • Fast-loading, mobile-friendly pages
  • Local search visibility (maps, "near me")
  • Technical fixes search engines reward
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AEO — Answer Engine Optimization

When someone asks ChatGPT or Perplexity a question, AEO is what gets your business named in the answer — instead of a competitor's.

  • Clear, quotable answers on your pages
  • FAQ sections and structured data AI can read
  • Mentions and citations from other sites
  • Content written to be pulled out and quoted, not just read

GEO — Generative Engine Optimization

Google now writes its own AI summary above the regular search results. GEO is what gets your business into that summary — instead of a competitor's.

  • Content structured so AI can summarize it correctly
  • Trust and authority signals AI systems weigh
  • Schema markup that gives AI a clear picture
  • Staying current as AI search keeps changing

Most businesses need all three. We'll tell you which to start with.

Tell us about your business and we'll walk you through where you stand today — and the fastest way to get found.

Talk to us